Organic Veggie Dips from Kallø ride social snacking trend

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Kallø’s new three-strong plant-based Veggie Dip collection marks the brand’s first step into the category.

Each tomato-based recipe is combined with organic vegetables, pulses, herbs and spices, to offer three variants: Organic Chunky Tomato & Lentil; Organic Tomato & Olives; and Organic Spicy Tomato.

The ambient, organic Veggie Dips can be used as a healthy snack and a versatile cooking ingredient and are free of additives.

“our focus is to innovate with diverse plant ingredients”

“The snacking landscape is changing,” comments Adele Ward, marketing director at Ecotone UK, Kallø’s owner. “Sixty-four percent of global consumers are now moving away from traditional three-meals a day in favour of more flexible and frequent eating occasions. Social snacking and sharing the joy of preparing and consuming food with family and friends, has become a greater priority. Our new dips are well positioned to tap into this trend. What started as an idea for a perfect pairing with our Kallø Veggie Thins, has morphed into a versatile product that works just as well as a cooking ingredient as it does on a charcuterie board.

“We’re encouraging consumers to experiment with their dips and take pleasure in the preparation process. Whereas previously savoury snacking involved a lot of cold meats, nowadays plants can be the hero of the plate. For Kallø, our focus is to innovate with diverse plant ingredients that drive intrigue and excitement.”

Sustainably packaged in a resealable glass jar with aluminium lid and paper labels – making them 100% recyclable – the dips are easy to transport and the format is designed to minimize food waste.