Functional mushroom brand DIRTEA has launched a four-strong line of sugar-free mushroom gummies.
Offering up to 3,000mg of functional mushrooms – lion’s mane, chaga, cordyceps or tremella – along with essential vitamins, DIRTEA Gummies are formulated for focus, energy, strength and glow.
DIRTEA’s Gummies range claims up to ten times the amount of functional mushrooms per serving in comparison to the industry average, and comprises:
Chaga Gummies combine 3,000mg of chaga, vitamin C and zinc. With a lemon flavour, they are designed to support general immunity and provide caffeine-free energy throughout the day.
Lion’s Mane Gummies contain 2,400mg of lion’s mane together with 100% RDI of vitamins B12 and B5. Apple flavoured, they are formulated to support cognitive function, memory, nervous system regulation and mental clarity, while also helping to reduce tiredness and fatigue.
Cordyceps Gummies have a mixed berry taste and are loaded with 3,000mg of cordyceps, vitamins B3, B5 and C. They are formulated to naturally help reduce fatigue, maintain vitality and bolster endurance throughout the day.
Tremella Gummies have been created to foster glowing skin, lustrous hair and strong nails with a combination of 3,000mg of tremella along with biotin, vitamin C, selenium, zinc and vitamins A and E. The peach flavoured gummies support the natural production of hyaluronic acid and collagen from within.
we’ve tapped into our dedicated and loyal customer base to listen to what they wanted as the next DIRTEA product
Commenting on the launch, Andrew Salter, co-founder and CMO of DIRTEA, says: “DIRTEA Gummies have been two years in the making. Since our launch in 2021, DIRTEA has established itself as a market leader and an authority on functional mushrooms, driving education and setting high standards for product quality. We have disrupted and modernized the market, setting the standard for functional mushroom products and catalyzing growth within the sector.
“As we enter this next phase of DIRTEA, we are extremely proud of the range we have created and have worked tirelessly to develop gummies that are not only unbelievably tasty and superior, but that also offer tangible health benefits. Community underpins everything we do at DIRTEA, and we’ve tapped into our dedicated and loyal customer base to listen to what they wanted as the next DIRTEA product. This community feedback inspired us to create a range that offers something unique in terms of quality, flavour, convenience, and potency, helping health-conscious consumers level up their health with the power of functional mushrooms.”
Suitable for vegans, every eco-friendly carton contains 60 gummies (30 servings) with each serving coming in at 20 calories or less. The gummies also 100% natural and gluten-, soya- and lactose-free, with no artificial sweeteners or GMO ingredients.
