Kallø has unveiled a new flavour in its award-winning range of organic broths: Kallø Organic Bone Broth Tomato & Beef.
Launching at an RRP of £3.50 for 500ml, the new Tomato & Beef broth joins Kallø’s existing range of Vegetable, Chicken and Beef Bone Broths. The trio of SKUs come with the proposition of “making flavourful cooking easier”.
The first in Kallø’s new World Flavour Broths range, Tomato & Beef combines rich beef bone broth with the vibrant taste of tomato. Designed to be a versatile kitchen staple, it provides a convenient base for tomato-based dishes, from Italian-inspired pasta and rich meat sauces to Mediterranean-style stews and soups.
With consumers increasingly looking for simple ways to create flavourful, nutritious meals at home, Kallø Tomato & Beef offers an easy way to add depth and richness to everyday dishes – without compromising on ingredients.
The organic broth contains 8g of collagen and 12g of protein per 500ml, delivering natural nutrition alongside rich, savoury flavour. Made with organic ingredients and free from artificial flavours, colours, preservatives and MSG, it is a versatile addition to the kitchen cupboard.
Cynthia Allaglo, Kallø brand manager at Ecotone UK, says: “Kallø has been at the forefront in innovation in the ready-to-use broth category, and consumers know and trust the brand to deliver great flavour through high-quality, natural and organic ingredients.
“Tomato & Beef marks an exciting next step for Kallø as we expand beyond our core flavours and dive into global, flavour-led cooking. It’s incredibly versatile – from adding depth to pasta dishes and braising meats, to creating hearty Mediterranean-inspired stews and soups. It can even be enjoyed simply as a warming drink.
“We’re excited to bring this distinctive yet familiar flavour to the stocks fixture and give shoppers another easy way to elevate everyday meals.”
Kallø’s new Tomato & Beef Organic Bone Broth is available from mid-October in Waitrose, with an RRP of £3.50 per 500ml pack. The product is expected to launch in the specialist retail trade at a later date.
