Trace Minerals is expanding its UK portfolio for 2026 with three new product lines targeting growing demand for functional hydration, sports nutrition and convenient mineral supplementation.

The US-based mineral supplement brand is introducing its ZeroLyte hydration range, a Creatine + Electrolytes formula and Magnesium Glycinate sticks. The products are designed around portable formats and combine mineral supplementation with applications including exercise, recovery and evening routines.

All three ranges incorporate Trace Minerals’ ConcenTrace ingredient, described by the company as a full-spectrum complex containing more than 72 ionic trace minerals.

ZeroLyte is positioned as an alternative to conventional sports hydration products, using sea salt, potassium and magnesium rather than added sugar. The range is available in Salty Orange, Salty Citrus and Salty Watermelon flavours, with each pack containing 30 sachets. It has an RRP of £30.99.

The company is also targeting the broader adoption of creatine beyond traditional bodybuilding and strength-training markets with its Creatine + Electrolytes formula. Each serving provides 5g of creatine monohydrate alongside electrolytes. The product is available in Tropical Watermelon, Orange Mango and unflavoured variants, in 240g tubs priced at £27.99 RRP.

A third launch, Magnesium Glycinate, is aimed at consumers looking for a convenient format for magnesium supplementation. The company describes glycinate as a highly absorbable, stomach-gentle form of magnesium and positions the product around evening use, including support for muscle relaxation and restful sleep.

Magnesium Glycinate is available in Orange Dream and Grape Dream flavours in packs of 30 individual sticks. The RRP is £27.99.

The launches reflect a wider shift in the supplement category towards single-serve and portable formats, as well as products that combine traditionally separate areas of sports and everyday nutrition. Trace Minerals is using the same mineral-focused positioning across the three products while tailoring their applications to hydration, exercise and bedtime routines.

Trace Minerals is distributed in the UK by Kinetic Natural Products Distributor.