Heather Mills has taken back control of her VBites meat and dairy alternatives business, just weeks after it fell into administration. 

Mills, through her Vegan Solo Consulting arm, is reported to have made a successful £1 million bid for VBites’ assets, including plant and machinery, stock and IP and social media accounts.

Mills said that she had been devastated when VBites collapsed, and cited  “corporate greed”, Brexit, utility and ingredients prices as factors that had contributed to the failure of the company. And she was angry that the business had been forced into administration with just three days’ notice, stating that she had been “cut out of everything”.  

Posting on LinkedIn this week, she said: “This is why I have chosen to resurrect the company myself, at great personal expense, and take control of the operations personally, moving back to the North-East to ensure that we are still able to make a positive contribution to the future of our global food economy. 

“I have chosen to resurrect the company myself, at great personal expense, and take control of the operations personally, moving back to the North-East to ensure that we are still able to make a positive contribution to the future of our global food economy”

“We have already developed a version 2.0 of plant-based food, soon to launch, that we believe will be a market mover and will help all of those people attempting to make a flexitarian or plant-based/Vegan transition achieve their goals more easily, both with variety and deliciousness.”

Mills bought legacy meat and dairy-alternative food company Redwood Wholefoods (owner of brands such as Cheatin’ and Cheezly) in 2007 and renamed it VBites. 

VBites had been operating from two manufacturing sites in Peterlee and Corby, and employing nearly 80 people.

Image Credit: http://www.heathermills.org/